Our team

Karen has worked with some of Australia’s most recognisable tourism brands across core sectors including, retail, wholesale, accommodation and destination management resulting in a natural understanding of experiences that sell.

Karen brings sound, critical thinking to developing tailored, tourism strategies and mentoring programmes for our clients across Australia. In addition to co-developing the Tourism Boost mentoring programme for Tourism Council WA, Karen has developed DTM’s bespoke PRIME mentoring programme, currently being delivered in partnership with Australia’s Golden Outback and the Victorian Tourism Industry Council.

At the heart of what makes Karen tick is a genuine desire to create amazing tourism experiences through exploring the authentic stories of our clients and destinations. A passionate history buff and wordsmith, Karen has a natural ability to identify the unique attributes of our clients which leads to the creation of engaging brands and tourism experiences that simply make sense.

Karen’s most recent projects include the delivery of a Tourism Marketing Strategy for Collie in southern Western Australia, destination websites for Pinjarra and Dwellingup and the development of a new tourism brand for Western Australia's top 5 marine interaction expereinces.

Her past projects have included the strategy development and implementation of a Tourism Distribution Engagement Plan for Optus Stadium in Perth, tourism product design for Bruce Munro's Field of Light; Avenue of Honor, event in Albany and Tropical Light in Darwin.

karen@dtmtourism.com.au

0420 978 802

Bernard’s reputation for providing sound tourism industry advice, based on 30 years of tourism experience, makes him a valuable member of our team and an asset for our clients. Bernard is highly motivated to contribute to positive change in the industry and consistently works to encourage tourism businesses and stakeholders to understand the value of tourism as a sustainable economic driver in local communities. Bernard strives to deliver practical solutions for clients to improve their tourism capability, capacity and profitability. Drawing on his diverse experience, Bernard has the unique ability to recognise opportunities for creating exceptional visitor experiences whether our client is a small, family run tourism operator or a national tourism region. Understanding operational logistics of local government approvals is invaluable help to our clients in developing new tourism products, which ultimately results in fresh, exciting experiences being developed for tourism destinations around the country.

Bernard has previously owned and operated retail travel agencies, a travel wholesale business and destination management company based in the Kimberley in Western Australia. His ‘first-hand’ experience in operating regional tourism businesses provides a tangible benefit to our clients through a practical approach to export readiness for international markets. He has a sound operational knowledge of destination marketing bodies within the tourism trade, having sat on the board of ATEC which guides the Government strategy on inbound tourism, Australia’s Coral Coast, Kimberley Tourism Association and as an industry contributor to multiple tourism marketing development and aviation strategies including the Broome Gateway Project.

Bernard’s most recent projects include developing a Destination Management Plan for the Collie region in Southwest WA, mentoring regional tour operators and Visitor Centres in Esperance through DTM’s bespoke PRIME mentoring program in partnership with Australia’s Golden Outback and developing a new tourism collaboration in partnership with Australia’s Coral Coast to market WA marine experiences to international markets.

bernard@dtmtourism.com.au

M: 0418 892 478